DHTML banner
DHTML Banner stands for Dynamic HTML Banner and is a special banner advertising form. It enables the dynamic creation of animations. DHTML banners are able to dynamically leave the original banner place on the web page and move across the screen. In a specific case, this could cause a person or product to move continuously across the entire web page and disappear at the edge of the screen.
The same could be animated in a window, where the object moves through the window and re-enters at the opposite edge of the window after leaving it.
DHTML banners are increasingly popular in the online advertising industry because they attract significantly more attention than other banners. They counteract banner burnout or banner blindness among customers. For Internet users, on the other hand, they are often a nuisance because they can cover web page content dynamically.