vertical portal (Vortal)

Portals are Internet applications that allow central access to user-specific content. They often serve as a starting point for the Internet and offer the user all relevant information at a glance. Vertical portals, also known as vortals, are vertical portals that focus on industry-specific topics, e.g., only on the medical industry or only on the media industry. They bundle all necessary applications such as information search, purchase, etc. for the specific industry. Vertical portals are accordingly also frequently associated with vertical e-markets, vertical electronic marketplaces( EM).