informercials

The term infomercials is a neologism of the two words information and commercial.

Informercials is a form of advertising that combines advertising messages with editorial content or even live moderation and broadcasts them as an advertising video on TV or the Internet. With infomercials, the consumer does not have the direct impression of a classic commercial. Infomercials are often used in teleshopping and are also broadcast outside the usual commercial breaks. They are used particularly frequently for products that require explanation.