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online shop

Online stores are Internet stores with a broad or selective range of products. They are part of e-commerce and represent the electronic equivalent of retail stores. In the online store, the customer can select and view the goods, find out about their characteristics, as well as prices, discounts, delivery terms, warranty and payment methods.

The assortment of online shops

Online stores, like other retail stores, differ in their offer. This can be broadly positioned and thus correspond to the assortment of goods of a department store, but it can be just as specialized as that of specialty stores. The focus is subject solely to the concept behind the online store in question.

Online shopping and teleshopping

Example of an online store: otto.de

Example of an online store: otto.de

There are certain similarities between traditional stores, teleshopping and online stores, but also crucial differences. The similarities relate to the range of goods. In online stores, there are generally the same goods, services and products to buy as in astore. The customer can choose from the assortment.

This is different with teleshopping. There is no comprehensive assortment of goods behind teleshopping. The interested person can buy only the goods that are offered by the presenters. As far as the assortment of goods and their storage is concerned, there are striking differences between normal stores and online stores. Since many online stores do not store the goods and they therefore have no storage capacity and no capital commitment, the assortment is based on the target group and the shopping opportunities. A typical example of this statement is Amazon, which certainly offer several hundred thousand books, CDs and DVDs. A normal store with a retail outlet could not do that, if only for reasons of space.

The handling of online shopping

Many goods and products do not need to be verified at the time of purchase, for example printer cartridges, magnetic tapes, books, tools, etc , this has the advantage that the products can be purchased without spending much time and travel time with online shopping.

In online shopping, the customer uses a shopping cart or basket in which he puts the selected goods and products. If it terminated its selection, it goes to the cash, examines its Warenkorb and can select between different payment modalities. In the subsequent online billing, the creditworthiness of the credit card is checked, the amount is then debited immediately or verified via PayPal and then debited. The goods are then dispatched, the timing of which can be viewed by the customer.

Informations:
Englisch: online shop
Updated at: 12.01.2013
#Words: 416
Links: Internet, indium (In), online (OL), teleshopping, arsenic (As)
Translations: DE
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